AI Photo Metadata for Photographers

Stop keywording photos by hand.
AI metadata in seconds.

MetaMagic helps photographers stop keywording photos by hand and create professional AI metadata in seconds. Generate keywords, titles, captions and IPTC/XMP metadata automatically, then keep working in Capture One, Lightroom Classic, Windows or the browser.

Try Free — 20 Photos See How It Works
No credit card No subscription Credits never expire
Capture One · Windows plugin Lightroom Classic · Win + Mac Windows App Web App
✓ Metadata ready in seconds
MetaMagic — Generated Metadata
Title
Colosseum at Golden Hour, Rome Italy
AI Keywords
colosseum rome italy architecture landmark golden hour travel historic
Caption
The Colosseum in Rome illuminated by warm golden-hour light, Italy.
Location / IPTC
Rome · Lazio · Italy · ITA
Manual keywording: minutes per photo MetaMagic: seconds
20 generations free Test it on your own photos
Pay as you go No recurring subscription
IPTC / XMP Portable professional metadata
One account Shared credits across workflows
What MetaMagic does

From photo to searchable metadata.
Without the repetitive work.

MetaMagic is built for photographers who would rather spend time shooting and editing than typing the same metadata fields over and over.

01 · UNDERSTAND

AI reads the image

Advanced vision AI identifies subjects, landmarks, visible text and useful visual context. When GPS is available, MetaMagic can also use location information to improve the result.

02 · GENERATE

Useful metadata is created

Generate relevant keywords, a searchable title, a natural caption and professional IPTC/XMP fields in seconds instead of entering them manually.

03 · KEEP WORKING

Metadata goes back to your workflow

Use the result in Capture One, Lightroom Classic, image files, archives and stock-agency workflows without repetitive copy and paste.

Real output

Not just tags.
Complete photo metadata.

One MetaMagic generation can fill the information that photographers normally have to research, write and organize field by field.

Keywords
Relevant subject, location, concept and descriptive keywords, configurable up to 50.
Title
A concise and searchable title based on the actual image content.
Caption
A natural description suitable for editorial, archive and stock photography workflows.
Location
GPS-aware city, state or region, country and country code where the selected workflow supports them.
Extra AI
Structured information such as landmarks, OCR, logos, dominant colors and other supported classifications.
Before → After
Before
DSC_4821.NEF
Title: —
Caption: —
Keywords: —
After MetaMagic
Pantheon Facade at Golden Hour, Rome

Historic Pantheon facade illuminated by warm evening light in Rome, Italy.

pantheon rome italy architecture historic travel landmark golden hour
Choose your workflow

Use MetaMagic
where you already work.

The AI engine and credits are shared. Choose the integration that matches your current editing workflow.

C1
New · Windows

Capture One Plugin

Generate metadata from selected Capture One images and bring standard XMP/IPTC information back into your Capture One workflow.

  • Titles, descriptions and up to 50 keywords
  • GPS and IPTC location metadata
  • Color Tags and optional star Ratings
  • Creator, Contact, Rights and Status fields
  • Dedicated Capture One Control Center
Explore Capture One Plugin
Adobe Lightroom Classic
Windows + macOS

Lightroom Classic Plugin

Generate and review AI metadata directly inside Lightroom Classic without leaving the catalog.

  • Writes metadata into the Lightroom catalog
  • GPS-aware IPTC metadata
  • AI Collections and classification
  • Metadata Review and Batch Review
  • Editorial and stock workflows
See Lightroom Integration
Windows
Standalone Windows App

MetaMagic Desktop

Tag files directly in your folders and use the resulting IPTC/XMP metadata with any compatible professional photo editor.

  • No Lightroom or Capture One required
  • Works on photos and folders
  • Writes portable IPTC/XMP metadata
  • GPS reverse geocoding
  • Unlimited batch size
Discover Windows App

Prefer not to install anything? Open the MetaMagic Web App →

How it works

Three steps.
Then keep editing.

No API keys to configure and no subscription required.

01
🖼️
Select your photos
Choose one image or a batch in Capture One, Lightroom Classic, MetaMagic Desktop or the web app.
02
✦
Generate with AI
MetaMagic analyzes the image and creates metadata according to your keyword, language and workflow settings.
03
✓
Metadata is ready
Review the result or continue working with searchable, structured metadata already in place.
Test MetaMagic Free
AI photo metadata

Built for Capture One, Lightroom
and professional IPTC workflows.

MetaMagic is an AI photo metadata generator for photographers who need faster keywording without giving up professional metadata standards. It can create AI keywords, titles and captions for individual images or larger batches, while keeping the result useful inside real photography software rather than locking it into a separate database.

For Capture One users, the Windows plugin brings AI metadata generation into the Capture One workflow and supports standard XMP/IPTC information, GPS location fields, Color Tags, optional star Ratings and professional IPTC contact or rights fields. For Lightroom Classic users, MetaMagic works directly with the Lightroom catalog and adds Lightroom-specific tools such as AI Collections, Metadata Review and Batch Review.

The standalone Windows app is useful when you want to write IPTC/XMP metadata directly into photo files and keep it portable between applications such as Capture One, Lightroom, Photo Mechanic, Adobe Bridge and other IPTC-compatible tools. Stock and editorial photographers can also use MetaMagic to speed up repetitive keywording and prepare more consistent titles, descriptions and searchable metadata for agency workflows.

From photographers

Built around
real metadata workflows.

★★★★★
“Generated keywords are accurate and useful — often even identifying the location and feature from landmarks. Pretty impressive.”
Verified user · Adobe Community
★★★★★
“The author is remarkably responsive. Already considering the feature I requested. This is the kind of support big plugins don't give you.”
Stock photographer · Adobe Community

No subscription lock-in.

Start with free generations. If MetaMagic saves you time, buy pay-as-you-go credits that never expire.

View Credit Pricing
See it in action

Watch MetaMagic
tag photos with AI.

See the workflow from photo selection to generated keywords, title, caption and metadata.

Quick answers

Before you try
MetaMagic.

MetaMagic can generate AI keywords, titles, captions and professional IPTC/XMP metadata. Depending on the workflow, it can also use GPS information and write supported location, contact, rights, rating, Color Tag and structured AI fields.
Yes. MetaMagic includes a dedicated Capture One plugin for Windows. It can generate metadata from selected photos and return standard XMP/IPTC information to the Capture One workflow. A macOS version is planned.
Yes. MetaMagic integrates with Adobe Lightroom Classic on Windows and macOS and includes Lightroom-specific tools such as AI Collections, Metadata Review and Batch Review.
No. MetaMagic uses pay-as-you-go credits rather than a recurring subscription. New users can test the service with free generations, and purchased credits do not expire.
Start free

See what MetaMagic generates
from your own photos.

20 free generations. No credit card, no subscription and no commitment.

Start Free — 20 Generations

MetaMagic uses standard IPTC Photo Metadata and XMP fields for portable professional metadata.