The problem

You know the photo exists.
You just can't find it.

Somewhere in your library there's that shot — the one from the trip, the birthday, the perfect light on the mountain. But it's buried in tens of thousands of files. Scrolling for twenty minutes to find one picture isn't a storage problem. It's a metadata problem — and it's completely fixable.

MetaMagic looks at each photo and writes meaningful keywords, a title and a caption. Once your photos describe themselves, finding them is instant.


Whatever you collect

Built for every kind
of photo library.

It doesn't matter what you shoot. If you have a lot of it and you want to find it again, MetaMagic helps.

👨‍👩‍👧
Family & Memories
Birthdays, holidays and everyday moments. Keep family memories searchable so the photos you treasure never disappear into the pile.
✈️
Travel & Vacations
With GPS context, MetaMagic can add city, region and country information automatically.
🦅
Wildlife & Nature
Specific subject recognition makes nature and wildlife archives much easier to search.
🚂
Trains, Planes & Cars
Detailed AI metadata helps enthusiasts organize models, types and visual details.
🏛️
Architecture & Places
Landmarks, buildings and location context can become searchable metadata and structured classifications.
📚
A Lifetime of Photos
Bring order to decades of photographs and make the whole archive findable again.
New in Lightroom 1.6.1.1

From searchable metadata
to automatic visual organization.

The Lightroom Classic plugin can now save a structured visual classification layer and turn it into Collections automatically — without mixing technical AI observations into your normal Keywording panel.

◈
Structured MetaMagic AI data
Labels, Landmarks, Locations, Logos, Faces / expressions, visible Text, Safety and Dominant Colors are stored separately from standard IPTC fields.
▦
Automatic MetaMagic root
Enable AI Collections and Lightroom automatically gets one root Collection named MetaMagic, with the classification groups you choose underneath it.
↻
Rebuild without AI credits
Change thresholds or category settings later and rebuild Collections from saved classification data without another Gemini request.
How it works

Two ways to use it.
You choose.

Already use Lightroom Classic? Use the plugin. Don't have Lightroom? Use the web app in your browser. Same AI, same account, same credits.

Lightroom Classic Plugin
If you use Lightroom
Keywords, titles and captions are written directly into the Lightroom catalog. MetaMagic 1.6.1.1 can also maintain structured AI classifications and automatic Collections.
1
Install the plugin via Lightroom's Plug-in Manager.
2
Select your photos — one, a folder or an entire working selection.
3
Generate. Normal metadata and structured AI classification are returned together.
4
Browse. Use the automatic Collections under the MetaMagic root to explore your catalog visually.
Download Plugin
Browser — No Install
If you don't have Lightroom
Open the web app in any browser, generate metadata and download your results. The new automatic AI Collection workflow is specific to the Lightroom Classic plugin.
1
Open the web app in your browser.
2
Drop in your photos and let the AI describe each one.
3
Download the metadata result for your workflow.
Try the Web App

Why the AI matters

It actually knows
what it's looking at.

MetaMagic uses advanced vision AI rather than a basic photo tagger. It can recognize specific subjects, landmarks and visual details that make a catalog genuinely useful to search and browse.

Your original files remain on your computer. Only the preview required for analysis is sent for processing.


Get Started

Make your whole collection
searchable.

20 free generations on signup. No credit card, no subscription.